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News Flash: These Are The Natural Beauty Trends You Need To Know This Year

We’re thrilled that the beauty industry overall is moving in a more natural direction.

We’ve got good news: after several years of being a niche market, non-toxic beauty is finally mainstream! Big box beauty retailers like Sephora and Target are adding new natural offerings on the reg and indie beauty speciality shops like Credo BeautyJill LindseyFollain, and CAP Beauty are expanding nationwide. With an enormous infusion of brands and products to the naturals space this year, consumers have more options than ever before, ranging from the original tried and true crunchy granola brands to those that are designed to deliver a modern, luxurious experience. Game-changing ingredients, new techniques, and product innovations are at the forefront of this year’s trends, as consumers start to realize that an “inside out” approach to beauty is more effective than a skincare regimen alone. People are beginning to understand that the skin is a communicator, and many issues are a result of a larger, symptomatic imbalance best treated with food, supplements, hydration, and of course better-for-you skin and makeup, which has lead to an empowering inside-out beauty revolution. Read on for the full list of beauty trends!

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Source: News Flash: These Are The Natural Beauty Trends You Need To Know This Year

Category : Eat & Thrive, Self-Care.
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